The single most important thing a broker can do is to instigate a real conversation with someone about home loans. Without that conversation nothing is ever likely to happen. Its the difference between making a $2,500 upfront commission plus trails, or making nothing. We all know from experience that telling… Read more
Give a tangible reason to help your clients choose you over other brokers
One of the underlying principles of my book, Mortgage Broking: Lead Generation and Sales Mastery is creating a marketing advantage, and its important to understand that just a small marketing advantage can have a major effect on lead generation. Improving your marketing by 10% might improve your loan volumes by… Read more
Here is the single big takeaway from our webinar
(If you haven’t yet watched our full webinar, just go to https://www.mortgageaustralia.com.au/webinar/ to book in.) The big takeaway from our webinar that you may have watched recently is that I have answered this problem that we all face: “I need to spend more time working on my business and less time… Read more
Here is an overview of some of what I offer to brokers
You can download our guide which covers some of the wide range of sales, marketing and business systems that I offer. Almost all of them cost you nothing and in the rare cases it does cost you anything, I am just passing on what I am charged by any 3rd party… Read more
Reviews of our webinar
Here are some of the comments from brokers who have attended our full webinar: “New brokers, and even older ones like me, will get a lot out of these innovations.” “It’s like drinking from a fire hose for me right now. Very impressive array of tools, David” “I’ve seen the… Read more
Proper Marketing makes Sales easy
One of the huge advantages of educational marketing — when done properly – is that your clients are now coming to you when they are ready, fully informed about you. There is far less sales ‘pull’ that you need to do and you have a lot less convincing, objection handling… Read more
Google AdWords – Setup for Success by Ed Keay-Smith of Online Impact 3
As mentioned earlier, this signifies a high value keyword that has the potential to generate a high ROI. It’s a specific keyword that’s based on a product and people typing it into Google are probably ready to buy. You might notice, however, that some of these keywords may not… Read more